Field note
When one screen has three buttons, name the tap not the mood
A button labelled Continue, Skip, and Remind me later should not share a single ‘engagement’ event. Here is how we write the verbs.
Product writers often want one event for “the user did something on onboarding.” That sentence cannot survive a readout. The skip control and the continue control send people to different next screens. If both fire onboarding_engage, the funnel will pretend they are the same tap.
We sit with the recording and write one verb per control: onboarding_continue_tapped, onboarding_skip_tapped, onboarding_remind_tapped. Properties can carry the screen name. The verb stays boring on purpose.
If engineering worries about volume, we still refuse a mood word. Drop a control from tracking entirely before you merge three taps into one compliment.